CHANEL has once again redefined elegance with the CHANEL 25 Handbag. This latest creation blends heritage craftsmanship with modern versatility. Designed for today’s fashion-forward women, the bag features quilted leather, sleek chain straps, and the iconic CC clasp. With Dua Lipa and BLACKPINK’s Jennie leading the campaign, the CHANEL 25 is already making waves in the fashion world.
A CLASSIC, MADE NEW
The CHANEL 25 pays tribute to the legendary 2.55 bag, but with a fresh twist. It retains the signature quilting and chain strap while introducing a detachable clutch, offering multiple styling options. The bag comes in various sizes, from compact to spacious, making it perfect for different occasions. CHANEL offers a range of colors, from timeless black and beige to bold metallics and soft pastels, allowing every woman to find her perfect match.
DUA LIPA LOVES THE CHANEL 25
As one of the most influential pop icons today, Dua Lipa brings her bold, dynamic energy to the CHANEL 25 campaign. The photoshoot captures her moving through New York City, effortlessly incorporating the bag into her everyday life. She dances, sings, and embraces spontaneity, showing how the CHANEL 25 fits a busy, stylish lifestyle.
Dua has long admired CHANEL’s timeless pieces. She recalls purchasing her first CHANEL Boy bag as a milestone in her journey with luxury fashion. Now, as the face of the CHANEL 25, she expresses her love for the silver metallic version, describing it as both futuristic and classic.
JENNIE KIM’S NEW FAVORITE
BLACKPINK’s Jennie Kim has built a strong bond with CHANEL over the years. She embodies the brand’s effortless elegance, making her the perfect muse for the CHANEL 25.
During her solo tour for her album “Ruby,” Jennie unboxed a light blue CHANEL 25, revealing her excitement. The soft pastel shade perfectly matches her aesthetic, and she has been spotted carrying it everywhere—from airports to backstage moments. She loves how it transitions from casual daywear to elegant evening looks.
Beyond fashion, Jennie and Dua Lipa recently collaborated on the song “Handlebars”, proving their shared influence in both music and style. Their love for CHANEL connects them, reinforcing the bag’s cultural impact across industries.
A MUST-HAVE HANDBAG
The CHANEL 25 isn’t just another handbag—it’s a symbol of timeless elegance, adaptability, and luxury. Its versatile design makes it suitable for work, travel, and social events. Whether carried as a top-handle, crossbody, or shoulder bag, it effortlessly enhances any outfit.
Fashion lovers and celebrities alike are already embracing the CHANEL 25, proving its place as the next iconic bag. If you seek a piece that is classic yet contemporary, stylish yet practical, the CHANEL 25 is the perfect addition to your collection.
WHERE TO GET THE CHANEL 25
The CHANEL 25 Handbag is now available in select CHANEL boutiques worldwide. Visit a store to explore the different colors and sizes, or check the official CHANEL website for more details.
For those who appreciate luxury with a modern twist, the CHANEL 25 is more than a handbag—it’s a statement.
